Archive - October 2014

1 - The Role of Beliefs Shaping Customers' View toward Advertising through Sport (Football) In Promoting the Brand Equity
Saeid Sehhat1, Mehdi Jafarzadeh Kenari2, Hadi Abdollahi3* -
International Journal of Scientific Management and Development 2014, Vol. 2, No. 10: 493 - 504
Received 14th April 2014, Revised 8th May 2014, Accepted 14th May 2014
Abstract (Mouse Over Here) |      PDF   |        Read Full Article

2 - Investigation of the role of intellectual capital (human, structural, relational and Innovation capital) on organizational performance using SEM method
Gholam Ali Tabarsa1, Mojtaba Fakhari2, Mohammad Hamidian3*
International Journal of Scientific Management and Development 2014, Vol. 2, No.10: 505-509
Received 25th April 2014, Revised 13th May 2014, Accepted 17th May 2014
Abstract (Mouse Over Here) |      PDF   |         Read Full Article

3 - Investigating the mediating role of marketing capabilities in relationship between strategic orientation and marketing department performance - (case study: Isfahan Petrochemical Co., Persian Gulf Petrochemical Industry, Petrochemical Commercial Co, International Petrochemical Commercial and Bistoon Petrochemical Co.)
Jalal Sharifi1, Tania Ladoni2, Hadis Ebrahimi3*
International Journal of Scientific Management and Development 2014, Vol. 2, No. 10: 510 - 517
Received 12th April 2014, Revised 7th May 2014, Accepted 14th May 2014
Abstract (Mouse Over Here)|      PDF    |      Read Full Article

4 - Assessment of factors affecting destination brand value in tourism industry( shiraz city)
Marjan Abbasi1*, Ahmad Roosta2, Seyed Kamran Nourbakhsh3
International Journal of Scientific Management and Development 2014, Vol. 2, No. 10: 518-528
Received 2th May 2014, Revised 25th May 2014, Accepted 31th May 2014
Abstract (Mouse Over Here) |      PDF    |         Read Full Article

5 - The Effect of Organizational Culture on Implementation of Knowledge Management at Goldiran Co
Davood Salmani1*, Mirza Hasan Hosseini2, Azam Akbari3, Arezoo Salmani4
International Journal of Scientific Management and Development 2014, Vol. 2, No 10: 529 - 534
Received 13th April 2014, Revised 5th May 2014, Accepted 14th May 2014
Abstract (Mouse Over Here) |     PDF     |          Read Full Articl

6 - Introducing the Role of Influential Factors on Customer Satisfaction from Agricultural Insurance Services and Influence of Insurance on Promotion of Managing Industrial Livestock Production Units Covered by Tehran Province
Ali FerdawsMakan1*, Mehrzad Navabakhsh2, Ahmad Reza Shekarchi Zade3
International Journal of Scientific Management and Development 2014, Vol. 2, No. 10: 535-540
Received 21th April 2014, Revised 14th May 2014, Accepted 21th May 2014
Abstract (Mouse Over Here) |      PDF   |        Read Full Article

7 - Increasing Productivity and Organizational Excellence with an Emphasis on Improving Managers’ Human Skills
Mohammad Beyrami1*, Farhad Estebsari2, Sadegh Bahmani3
Received 2th April 2014, Revised 22th May 2014, Accepted 4th June 2014
International Journal of Scientific Management and Development 2014, Vol. 2, No. 10: 541 - 549
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8 - Effect of Ramadan month on the stock price, trade volume and index of Tehran Stock Exchange in the minerals and mining industry
Mansour garkaz1*, Neda hazini2, Javad azimi3
International Journal of Scientific Management and Development 2014, Vol. 2, No. 10: 550- 554
Received 13th April 2014, Revised 21th May 2014, Accepted 1th June 2014
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9 - Determination and Prioritization of Satisfaction Factors of Modiran Khodraw Car Manufacturer Campanies Using Fuzzy Analytical Hierarchy Process
Sam Saghari1*, Ali Safari2, Alireza Shirvani3
International Journal of Scientific Management and Development 2014, Vol. 2, No. 10: 555-561
Received 21th April 2014, Revised 13th May 2014, Accepted 21th May 2014
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10 - Relationship between religious beliefs, workplace happiness and organizational commitment
Ali Mehdad1*, Maryam Iranpour2
International Journal of Scientific Management and Development 2014, Vol. 2, No. 10: 562 - 568
Received 20th April 2014, Revised 10th May 2014, Accepted 19th May 2014
Abstract (Mouse Over Here) |      PDF    |         Read Full Article

11 - The relation between involvement and Brand loyalty - A case study of macaroni and pasta products
Masoud Mashayekhi1*, Fatemeh Khodabakhsh2
International Journal of Scientific Management and Development 2014, Vol. 2, No. 10: 569 - 577
Received 15th April 2014, Revised 3th May 2014, Accepted 9th May 2014
Abstract (Mouse Over Here) |      PDF    |         Read Full Article
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